Visit Idaho is an AOR client I design for regularly, creating digital assets that support their year-round marketing efforts. This project highlights a selection of email campaigns built to inspire travel and guide users to key seasonal content.
• Research brand/campaign
• Create concepts and mockups
• Design email campaigns
• Photo Manipulation
• Project Management
• Illustration
• Animation

Throughout the year, I design email campaigns that bring Idaho’s seasons and experiences to life, from first snow adventures to warm weather escapes and fall foliage features. Each campaign uses a balance of bold imagery, clear content structure, and purposeful storytelling that leads travelers into the state’s landscapes, towns, and hidden gems.